Sharing benefits communication successes in Human Resource Executive

According to a recent global wellness survey by Buck Consultants, 87% of employers say it is their responsibility to manage their employees’ health.

Because of stats like that one, we were thrilled to work with Human Resource Executive to create a special three-piece HR strategies section that features key benefits statistics and strategies to show employers how they can bring the above statistic to life.

First, a thought leadership piece highlights the importance of continued communication throughout 2014. Why? For three main reasons:

1. Regulatory activity will require it.
2. HR/benefits strategy will require it.
3. Employees will demand it.

Part two is a case study that tells the story of one of our clients, Adobe Systems, which last year achieved an incredible 62% enrollment in the first year it rolled out a high-deductible health plan with an HSA plan. Learn how they did it (Spoiler alert: Communication played a big role.).

Finally, editorial director Kelley Butler writes about Choosing Wisely, the campaign created jointly by Consumer Reports and national physicians groups that aims to encourage conversations between physicians and patients about health care overuse. We were honored to contribute to the campaign by collaborating with Consumer Reports and several leading business organizations to create an employer toolkit to complement Choosing Wisely. Two of our clients implemented the toolkit to great success, and the same can be true of your company; download the toolkit for free here.

As we spread the successes of benefits communication, we remind you to join us in Las Vegas for the Human Resource Executive Health and Benefits Leadership conference March 17–19, where topics like these will be dissected and analyzed by some of the industry’s leading experts. See the full event lineup here. Get $100 off when you register by March 3—and use the code BENZ14 for an extra $75 off!