--- title: Health matters to CFOs, survey says. Benefits communication should too. | Segal Benz description: We know CFOs have increasingly been paying attention to the relationship between benefits and productivity. The IBI’s CFO survey, released this month, confirms this. image: https://segalbenz.com/hubfs/sb-blog-default-feature_r01vQ-1-1200x680.png --- ![sb-blog-default-banner_r01vP-1-2000x1134](https://segalbenz.com/hs-fs/hubfs/sb-blog-default-banner_r01vP-1-2000x1134.png?width=300&name=sb-blog-default-banner_r01vP-1-2000x1134.png) [Jennifer Benz](https://segalbenz.com/blog/author/jennifer-benz-svp-communications-leader) February 21, 2012 1 min read # Health matters to CFOs, survey says. Benefits communication should too. [Previous post ](https://segalbenz.com/blog/four-ways-were-spreading-love-valentines-day) [Next post ](https://segalbenz.com/blog/summary-of-benefits-coverage-guidelines-released-another-tool-for-benefits-communication) - [**](http://www.linkedin.com/shareArticle?url=https://segalbenz.com/blog/health-matters-to-cfos-survey-says-benefits-communication-should-too&title=Health%20matters%20to%20CFOs,%20survey%20says.%20Benefits%20communication%20should%20too.) [![](https://segalbenz.com/hubfs/Imported_Blog_Media/CFO_Infographic_page__medium-1.png)](https://segalbenz.com/hubfs/Imported_Blog_Media/CFO_Infographic_page__x_large-1.png)We know CFOs have increasingly been paying attention to the relationship between benefits and productivity. The [IBI’s CFO survey](https://www.ibiweb.org/making-health-the-cfos-business/), released this month, confirms this. More than two-thirds of 313 CFOs interviewed believe health is a cultural or financial priority in their organizations. Here are some other key findings: - A large share of the 313 CFOs surveyed described poor health as having a significant impact on financial success through factors that influence productivity, such as opportunity costs, sick leave and turnover. - CFOs understand that workforce productivity impacts financial performance, with 45 percent calling it one of the most important factors. - As to the impact of health on workforce productivity, 30% of CFOs rated health as a very important contributor, with an additional 62% rating it as moderately important. - Eight in 10 CFOs reported that they play a role in their organizations’ healthcare benefits decisions. [Read the full survey here.](https://www.ibiweb.org/wp-content/uploads/2018/01/2011_CFO_Survey_Full.pdf) And when you’re ready to talk to your CFO about why an investment in benefits communication is an investment in your employees’ health and well-being, make sure to have our CFO Infographics on hand. They’ll give you all you need to make your case. [You can download them from our free resources page.](https://segalbenz.com/resources) ### Work with Us We partner with organizations that value their people first. [Let’s talk.](https://segalbenz.com/contact-us-form?hsLang=en) ![Jennifer Benz](https://segalbenz.com/hubfs/Jen%20Benz-2017.jpg) [Jennifer Benz](https://segalbenz.com/blog/author/jennifer-benz-svp-communications-leader) Jennifer Benz, SVP Communications Leader, has been on the leading edge of employee benefits for more than 20 years and is an influential voice in the employee benefits industry. ![Lenovo client story banner](https://segalbenz.com/hs-fs/hubfs/Lenovo-tile-770x770-1.png?width=400&height=400&name=Lenovo-tile-770x770-1.png) Client Stories Learn how we help our clients achieve results. [ Go to client stories ](https://segalbenz.com/client-stories) Sign Up for Our Email Stay up to date with the latest in HR and benefits communications. [ Subscribe now ](https://segalbenz.com/email-alert-signup-form) Resources on Demand Check out our library of resources—free to download! [ Explore resources ](https://segalbenz.com/resources)