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Jennifer Benz May 9, 2013 < 1 min read

The model notice is here! New Health Insurance Marketplace Coverage Options model notice just released

The Department of Labor just cleared up a piece of the ambiguity lurking in your health care reform communication strategy!

You may remember that the DOL delayed the original deadline to send employees notification of the state exchanges. Well, the timing is now set: By October 1, 2013, you must tell all your employees about the state exchanges. They’ve crafted a model notice to work from. All the details are here.

On the plus side, the language is reasonably simple and clear. On the downside, the model notice is long. And, for those who favor print, it’s going to carry a significant cost to distribute. (Print is not required—safe harbor rules apply.)

Also on the downside, this is just temporary guidance. So, the DOL is leaving room for changes ahead.

We’ll have more in-depth thoughts for you soon on folding this message into your overall strategy. But, you guessed it, we suggest you stay in front of this legal message. Don’t let it land without a parachute.

Jennifer Benz

Jennifer Benz, SVP Communications Leader, has been on the leading edge of employee benefits for more than 20 years and is an influential voice in the employee benefits industry.