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Jennifer Benz March 15, 2016 < 1 min read

Learn how to market your benefits like a pro on March 24

These days, you have to move quickly—and creatively—to capture people’s attention. You’ve got about eight seconds to make your point, so be sure you make the most of that time by taking a page from the marketing best practices playbook.

Once again, we were thrilled to team up with Virgin Pulse on the white paper, Strengthen Your Benefits Communication: How Using Marketing Techniques Drives Benefits Participation, which outlines a straightforward five-step process, along with some simple marketing techniques, to help get your campaign noticed.

Join us on Thursday, March 24, at 11am Pacific Time for Think Like a Marketer: Market Your Benefits Like a Pro. In this Virgin Pulse-sponsored webinar, Jen will walk through some simple marketing and communication techniques that will drive the results you seek. You’ll walk away with:

  • The five-step process to marketing benefits like a pro
  • Simple, easy-to-use marketing techniques to promote participation
  • How to create a successful benefits communication strategy—even if you have no experience

We’ll be sure to leave enough time for Q&A.

Jennifer Benz

Jennifer Benz, SVP Communications Leader, has been on the leading edge of employee benefits for more than 20 years and is an influential voice in the employee benefits industry.