Communicating throughout the year is critical to success. That’s why year-round communication is one of our 10 keys and something we prioritize with all our clients. You want your plans and programs—and your organizational value proposition—to be top of mind throughout the year, not just during benefits enrollment or when there are other events or plan or program changes.
As part of our strategy process, we’ll develop a year-round editorial calendar to drive awareness, appreciation and, most importantly, engagement with your plans and programs. We support year-round communications campaigns featuring a full range of media, including: